Monday, December 14, 2009

Think Twice


by Michael J. Mauboussin

Art Director: Stephani Finks // Harvard Business Press

Usually I'm walking on thin ice when my type is illegible. But in this case, illegibility was used to make the reader read / think twice.

Alternate takes:

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1 comment:

  1. AnonymousMonday, December 14, 2009 7:15:00 PM

    I like the first and second covers? Just a consumer's thought!

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